Take a long hair and pull a mountain from it, if the mountain falls, you will succeed. If the hair is broken, you lost nothing
I always say that if someone wants to do something, there are many ways.
But if a person does not have determination and courage, then there are many excuses.
Just as it is easy to make excuses, so it is easy to find a way by working hard.
If you want to do something, keep reading this article till the end. But if you don’t want to do anything, don’t want to be an entrepreneur, then you can skip.
No matter and I would not mind!
So let’s move on
Today I have come to give you an example, an opportunity, and a way through which you can make a lot of money. Following this business model, you can become an entrepreneur. But then you have to work hard and take risks, then you can do it.
I am going to share the story of dr. Arokiaswamy Velumani. The founder of Thyrocare which is the largest thyroid testing laboratory in the world.
Dr. Valumani was born in April 1959 to a landless farmer in the village of Appanaickenpatti Pudur, in Tamil Nadu.
According to him, his father was extremely poor. The mother had two buffaloes, she used to sell milk of those to educate Dr. Valumani. He obtained his B.Sc. Degree from Ramakrishna Mission Vidyalaya, affiliated to the University of Madras in 1978 at age 19.
But it’s quite attractive that he says
“fortunately I was born into a poor family. When you are poor you have nothing to lose.”
Just take risks and fight the battle.
For this, he also says a proverb that “ take a long hair and pull a mountain from it, if the mountain falls, you will succeed. If the hair is broken, you lost nothing.”
I have heard and seen many successful people but the way Dr. Valumani speaks is strange and interesting. He always says something very rare like
“you are lucky that you are poor”.
“if you are not poor, you do not have the desire to become an entrepreneur or do something.”
“You never have to cry and worry about it. Being poor is a big positive for you”.
By reading these quotes, no one would complain about his financial status and this will encourage every youngster and entrepreneur.
After completing his education, he came to Mumbai.
He got off the train but there was no one to pick him. That is, no one knew him and Dr. Valumani again considers it his good fortune that he had nothing but Rs.500.
He slept here at the train station and then went out in search of a job. Here too he says strangely that wherever I went to interview for a job, they asked “what is your experience?”
He replies to them in his own way
“Hey, when I graduated two months ago, where can I get experience in two months?”
(That is why I personally don’t like jobs. I always talk about financial freedom which you can only get by starting your own small business.)
And dr. Valumani wasn’t hired because he didn’t have the experience.
He then worked at Bhabha Atomic Research Centre (BARC) first as a laboratory assistant, staying for 14 years.
Then, according to him, it occurred to me that if I continued to work like this,
nothing would ever change. I have come to Mumbai not to live but to win.
He quit his job and he considers it his good fortune that if I had not quit my job I would never be here today.
Start of Thyrocare
Now you have to read this carefully and pay attention
After inspiration, the next step is to work in practice. Dr.Velumani came up with the idea that the people of India are very poor.
Thyroid tests are done in India for Rs. 500 and every tenth person in India suffers from thyroid disease.
When he did the research, he found out that the chemicals needed for testing are sold by the drug companies for only five rupees, which is very cheap. Unfortunately, the testing laboratories charge 500 rupees.
He earned the doctor’s degree in Thyroid Biochemistry in 1995 from the University of Mumbai.
It was the time when Dr. Velumani decided to set up his own thyroid testing laboratory, Thyrocare, in 1996.
He started the same standard test for people at fifty rupees.
Day after day, people kept coming and the work grew.
Growing from one city to another and then from one country to another. And today thyrocare has a network of more than 1000 outlets across India, Nepal, Bangladesh, and the Middle East. The value of his company is four thousand crore Indian rupees and he is among the 150 richest people in India.
Now, What do you do now!
What can you learn from this business model?
In the case of thyrocare, there is a very important point and that is going to be your new business. That is going to make you an entrepreneur.
From thyrocare, we can learn many things that we can implement on other businesses as well. It is not necessary to start a laboratory but to apply the tactics that Dr. Valumani used to become successful.
Opportunity For You
Dr. Veluemani saw how people are taking five hundred rupees for a typical fifty rupees test.
He seized the opportunity and entered the field with low prices and the same excellent quality.
How long would the competition last?
500 rupees can not compete with 50 rupees in poor countries.
So thyrocare beat everyone and became the world champion of Thyroid.
Now It’s Your Turn
Pick up a piece of paper and make a list of all the companies and laboratories.
Now see how many rates they are providing services. You can follow exactly the same model. See the rates of all the tests in your country. Research their material.
And do the same test at a lower cost than other laboratories.
You will leave them behind.
But it’s not just that, wherever someone charges more, there’s a chance for you.
Do the research in any field and wherever something sells more expensive.
Go and sell the same thing at a lower price than the rest of the people.
You will leave them all in one year
The Low Value Is The Chance
There is another opportunity that we found in this business model. Do some research. If a product in the market does not deserve the price because of the low value.
If you think that you can do some service better or make a product better than others, then it’s time and chance to beat the low-value product by providing value.
Dr. valumani went far ahead from the competition by charging less than others. According to him
“If you charge less, you will earn more.”
High prices are always an opportunity. Go and improve a product or service and bring it to the market at a low price. You will see magical results. There are many business model types but you have to see how this business succeeded. What is the formula for success?
That is what we can learn from Thyrocare and Dr. Valumani
Now it’s up to you. If you decide here today, then nothing can stand in your way. Don’t give up hard work and focus. This is the formula for success.
Not starting can never get you to the end. Taking the start is the only option to change your life.
Make a list now and start tomorrow.
Six months later you will be in a different position. You will be in the form of an entrepreneur and I will be happy to share your story here on my blog.
Here are some of the motivational quotes from dr. Valumani so you can get motivated!
Dr. Valumani Qoutes
- Not taking decisions is more damaging than taking wrong decisions. Wrong decisions make you wiser for the next decision.
- fortunately, I was born into a poor family. When you are poor you have nothing to lose.
- You never have to cry and worry about it. Being poor is a big positive for you.